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Launch strategy · Crowdfunding · Series A

Launches are won before production.

$49.6M+ in crowdfunding & fundraising outcomes
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$37M+Fundraising · Odyss · Doroni $12.6M+Crowdfunding · 5 launches · AEKE · Eufy · Kamingo · Mowrator · Segway $2M/14hrLaunch velocity · AEKE S1 Pro · live DJIMavic · Inspire · Osmo · named & launched $1.8MKamingo · Kickstarter $5.5MAeke · Kickstarter $28MOdyss · N1 Series A film 3,000/moTenniix · sustained units Velotric · conversion
VX-020 · SERVICES / what we do

What We Do.

Three things we sell. Most launches use all three.

01· Strategy & Positioning

Decide what your product says — before you spend on creative.

Who it’s for, why it wins, and the one line buyers repeat. This is the work that makes everything after it convert.

You need this when: launch is months out and the story isn’t nailed down.

  • Positioning
  • Naming
  • Customer research
  • Messaging
  • Launch strategy
  • Category framing
02· Launch Films & Story

The film that carries your launch.

The hero video for your campaign page, your raise, or your reveal — built so a first-time viewer gets it and wants it.

You need this when: the campaign page or investor deck needs a video that converts.

  • Crowdfunding campaign videos
  • Product films
  • Investor & vision films
  • Demos
  • Fundraising assets
03· Campaign Assets

Everything the launch needs to run.

The creative volume around the film — ads, pages, and cutdowns that keep converting after launch day.

You need this when: the campaign is live and creative is the bottleneck.

  • Paid ad creative
  • Landing pages
  • AI visuals
  • Content systems
  • Social cutdowns
  • Conversion-focused campaigns
VX-040 · OUR METHODOLOGY / how we win

The method behind the numbers.

Every result on this page came out of the same system. It starts before the camera does — with your buyer.

Our Methodology

The Web is a Sea of Human and Agentic Noise

V6 · signal sphere
VX-041 · OUR METHODOLOGY / the four laws

Your Impossible Promise Million-dollar campaigns lead with a promise the category has not heard before. Odyss · Series A$28M Position Before Production The strongest launches are positioned for a calculated desired audience response before anyone does anything “creative.” Kamingo$1.8M Model The Buyer Products are built by experts. Bought by humans. Tenniix3,000 / mo Create To Convert Strategy set. Launch creatives are simulated to ensure the best outcome. Aeke$5.5M

Aeke S1 Pro
Kickstarter · $5.5M
Kamingo
Kickstarter · $1.8M
Odyss · N1
Vision film · Series A
Velotric
DTC · 2× conversion

Our Methodology forms our Creative Foundation

See Our Method in Work

VX-050 · GALLERY / recent launches

Recent launches

Carefully positioned products across film, Kickstarter, and DTC. The same diagnostic spine underneath every project.

VX-070 · CLIENTS / roster

Trusted by the brands.

He gave DJI's drones their names. Now he names launches.

VX-080 · MEET OUR FOUNDER / about

Products do not compete objectively. They compete through perception.

01 Sheldon Schwartz Founder / Director
About
VX-090 · CONNECT / brief

Tell us what you’re launching.

We’ll tell you what we see.

Start a launch
producer@vaxa.studio